Our friends at PunchTab looked into how modern moms engage online. Here are the top 5 fun facts we learned:

1. When it comes to household purchases, moms are the primary decision makers, influencing $2.4T in spendings every year. (Click To Tweet This!)

2. Nearly 91% of moms use social media regularly and spend 2x more time online than the rest of the general population. (Click To Tweet This!)

3. 84% of moms go online when looking for product/brand recommendations. (Click To Tweet This!)

4. 74% of moms have purchased a product as a result of promotion or mention on a blog. (Click To Tweet This!)

5. 92% of moms who also like a brand on Facebook are more likely to buy and engage when rewarded. (Click To Tweet This!)

For additional infographics and stats, you can download PunchTab’s whitepaper here.

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