As predicted by futurist Faith Popcorn, the Future of Retail will be what she calls “consutainment,” the integration of ultra-convenience, consumption, and entertainment. Over the last decade, retail sales and jobs have continued to grow despite turbulent economic conditions.
Despite the press on store closings, data shows a net increase in store openings of over 4,000 in 2017 and sales have increased more than 3% per year since 2008. More and more hyper-customized concierge and on-demand services like ultra-fast delivery, digital dressing rooms, and robot customer service are becoming part of the CRM norm.
On International Women’s Day 2018, Silicon Valley Bank and customer relationship manager, Kustomer, hosted a Future of Retail Summit, connecting founders and leaders to exchange actionable insights and forward-thinking strategies around the retail experience. F
rom visions for the future of retail, to how to adapt and anticipate changes to the customer experience, the Future of Retail Summit centered around practical advice and first hand experience with founding and growing a brand within the rapidly changing retail and retail space. Here with me to discuss the Future of Retail is the the VP of Marketing for Kustomer, Alon Waks, and Kie Yano, the CEO and co-founder of Material World.
Alon Waks VP Marketing for Kustomer
Rie Yano CEO & Co-Founder Material World
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