Figuring out what to do in a town where arts and entertainment thrive can be a real pain—especially when you don’t know where to look. Luckily there’s Trill which gives you all the current information on performing arts happenings around town all at your fingertips. From music to dance, Trill quickly aggregates a host of information from a variety of sources so users are spared sifting through innumerable listings to find fun things to do. Today on ‘Dot Complicated with Randi Zuckerberg’ Trill founder, Kathleen Stetson discussed how she did it.
KATHLEEN STETSON “Trial months / weeks are great for the employee to see if it’s the right fit for them.”
“Up until Trill there wasn’t an aggregator for the arts.”
“There are hundreds of events happening all the time. What do you do to choose which one to go to?
“You find out what shows you want to go to by asking your friends. Trill gives friends a bigger megaphone.”
“You can see what people in your city are going to.”
“Trill filters the top events to the top.”
“Growing up we’re asked ‘What do you want to be when you grow up?’ I kept thinking about it but I didn’t just want to do one thing.”
“I enjoyed working with the architects of the arts so I went to get my third MBA.”
“I wanted to use technology to further the arts. The arts missed the tech boom.”
“It’s scary to think that the government wouldn’t be supporting the arts.”
“Arts are good for the culture and the economy. They’re the producer of other industries like travel and hospitality.”
“After the election artists are using their voice to express themselves and how others are feeling.”
“Now there’s an opportunity for the arts community to do something different.”
“I’m working on starting a non-profit now to help fund artists and Americans understand each other.”
“At MIT I saw so many other people interested in the intersection of arts and tech but they weren’t even to meet. So I started Hacking Arts to bring people together.”
“We had 700 applications for Hacking Arts.”
“One of the coolest projects was using VR to help learn about music.”
“Sports brings people together just like the arts.”
“At the first Hacking Arts hackathon I pitched Trill.”
“We’d like to do an American cultural exchange to bring two different people together to do a public art piece.”
“How do you find common ground to create art?”
“Trill is on Boston, NYC and LA.”
STEPHANIE BREEDLOVE After launching her career in corporate America with Accenture, Stephanie Breedlove found her true calling as co-founder and CEO of Care.com HomePay, the nation’s largest and most comprehensive household payroll and tax firm. Stephanie’s new book, All In: How Women Entrepreneurs Can Think Bigger, Build Sustainable Businesses and Change the World, offers examples for entrepreneurs striving to build growth businesses successfully, while still enjoying a fulfilling life.
“I started my career trying to climb the corporate ladder among a small group of women. I realized that it wasn’t my true calling.”
“My husband is my co-founder, he thought we’d be good entrepreneurs.”
“We built our company out of a need. We thought we could help women to go back to work and elderly to be taken care of at home with at home, taxable home pay.”
“We grew a small business in 90s without venture capital.”
“I took a low-risk hop, not a leap.”
“We started in only 3 states for 18 months. It started to grow legs.”
“I had two babies, I was spending evenings and weekends being a slave to my entrepreneurialism endeavor.”
“I had an ‘aha moment’ when I realized I enjoyed slaving away at the entrepreneurial endeavor than my corporate job.”
“I am a strong proponent of not going it alone.”
“Usually you take the leap by yourself, but you hold yourself back if you don’t use multiple brains.”
“We knew that if the business didn’t work it could unravel our lives.”
“We were both passionate about the business. Plus my husband was the strength to my weaknesses. It was a great match.”
“Bring on someone who has different talents when you bring on a co-founder.”
“My book just realized Feb. 7th. We’ll see where the next step of the journey goes.”
“All In is targeted toward women.”
“I spent the better of my 20 year career being the best lead I could be.”
“There are millions of women who are growing a business but not many have taken them to scale.”
“I opted to write a book with the core focus of helping business women find role models.”
“I can’t say there’s a model or standard for the right time to sell. If you have no regrets, it was the right time.”
“Women usually don’t come from financial backgrounds so to get to an acquisition is kind of crippling. I had a benefit a lot of women don’t.”
“You should be ready to sell your business when you’re ready to focus on something else.”
“It’s actually harder to go on without your business after you sell it. If you’re an entrepreneur you want to know what to do next.”
“There is power in being your own hero.”
“People who have role models like them are 3.5 times more likely to start the business.”
“Less than 14,000 businesses out of 3million with women founders are multi-million dollar properties.”
“The more women who do, the more women will follow.”
“We tried to build the service for families like us. We knew we had to pay for help legally. It was a nightmare to figure out.”
“Keeping the home care relationship happy was the goal.”
“I was the mirror image of the clients we were serving.”
“You think you have it all together until someone gets a cold.”
“Our first client was in 1993. This was in the day of fax. We saved the registration paper and framed it. Our client stayed with us for 20 years.”
“I’ve been a household employer for over 20 years. I have a household manager we’ve had for 17 years.”
“All In is a combo of high-level strategies in conjunctions with what life is like along the way.”
“In coming out of running a business to sitting in a lone, cerebral effort, I got to experience a new aspect of myself.”
“All in means making the hard decisions to go where you want to go.”
Join ‘Dot Complicated with Randi Zuckerberg’ every Wednesday on SiriusXM Business 111 at 12pm ET / 9am PT
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